Healthy Lifestyle Is Changing UK Shoppers’ Habits 

Health consciousness has become an increasingly important part of people’s lifestyle in the UK.

For one, Brits are actively moderating their drinking. 4 million people took part in Dry January in 2018, and even more are expected to go alcohol free for the first month of 2019. A Mintel report revealed that one third of adults have reduced or limited their alcohol intake over the past year. 

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